16 Dec 2011 / Davis-Moore
Davis-Moore Auto Group is proud to announce that they are bringing the FIAT brand to the Wichita area. FIAT of Wichita will be owned and operated by the Davis-Moore Auto Group and housed at 5927 E Kellogg (the current location for Davis-Moore’s pre-owned Nissan store.) With unique vehicles for unique individuals, the vibrant FIAT line offers one of a kind vehicle customization options and unmistakable styling for buyers searching for something distinctive in the current automotive marketplace.
The FIAT brand is currently sold in more than 80 countries, and re-entered the US market earlier this year. The current FIAT lineup consists of the FIAT 500 (in three trim levels, with a starting MSRP of $15,500) and the Fiat 500c (cabrio), a soft top convertible that comes in two trim levels. A sport Abarth version is anticipated in April of 2012, a turbo sport model of the Abarth is due in third quarter 2012 and a fully electric 500 is due near the end of 2013. All FIAT vehicles come with three years of complimentary maintenance, and will also come with Davis-Moore’s exclusive 360 package that includes automotive finance protection and a three day return policy.
The exact management team for FIAT of Wichita is still being solidified, however Davis-Moore is eager for the opportunity the FIAT Franchise brings to expand dealership personnel. Solid sales projections are unknown as this is the first entry of FIAT into the Wichita market. Given demand for smaller, fuel efficient vehicles Davis-Moore anticipates FIAT vehicles will have a warm welcome to the Wichita market and flourish as buyers evaluate their personal needs and consider smaller vehicles.
FIAT of Wichita, by Davis-Moore, anticipates the arrival of vehicles within the next 30 days. For more information on the FIAT lineup, visit their website at www.fiatusa.com.